play pause mute unmute Podcast: Why all the warfare in marketing? Terms in marketing have a war-like connotation and there are reasons for that: History Pre-rennaissance (Dark Ages) Merchant class Perceived… Posted on: September 7, 2009 By: Matt With: 0 Comments
Why cool can’t be bought (or faked) Ever been to a shindig and the popular, Nickelback-lovin' rock 'n roller dude walks in and tries to fit in… Posted on: August 28, 2009 By: Matt With: 0 Comments
Marketing the medium One thing that really upsets me is the way marketers view digital media. It really does. I don't mean to… Posted on: August 19, 2009 By: Matt With: 0 Comments
The Hacker Generation In order to understand how we got here, we've got to understand where we've been. While Generation X was the… Posted on: August 10, 2009 By: Matt With: 1 Comment
Individualism is an out of touch PR term It usually goes like this: X&Y brand is bringing you the latest [insert contest or promotion here] for you to… Posted on: July 27, 2009 By: Matt With: 0 Comments
Free: The Future of a Radical Price by Chris Anderson FREE (full book) by Chris Anderson Posted on: July 7, 2009 By: Matt With: 0 Comments
What is false scarcity? Here are a few examples of false scarcity: Pop music. For as long as radio has been around, there has… Posted on: July 6, 2009 By: Matt With: 1 Comment
The way it was meant to be… What media and corporations do not seem to figure out is that this is the way it was meant to… Posted on: June 21, 2009 By: Matt With: 0 Comments
America: A new day, a new generation Nowhere else on earth will you find what has started today. Superlative. I know. But, a right one indeed. Today… Posted on: January 20, 2009 By: Matt With: 0 Comments
Change is in the aire No kidding. Change is truly in the air. Much to what everyone is blogging (which I'm about to pick up… Posted on: January 18, 2009 By: Matt With: 0 Comments