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	<title>Matt Reyes &#187; New Media</title>
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		<title>On the front page of @NYTimes</title>
		<link>http://www.mattreyes.com/2009/09/10/on-the-front-page-of-nytimes/</link>
		<comments>http://www.mattreyes.com/2009/09/10/on-the-front-page-of-nytimes/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 00:39:38 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Fun]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[new york times]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[The New York Times did a little experiment last night during President Obama&#8217;s speech to Congress regarding health care. Their social media editor, Jennifer Preston, asked followers to reply with their comments via Twitter. So, I did! And, poof!  My comments, selected from a few highlighted tweets, appeared on the front page. I&#8217;m glad they [...]]]></description>
			<content:encoded><![CDATA[<p>The New York Times did a little experiment last night during President Obama&#8217;s <a href="http://www.whitehouse.gov/the_press_office/Remarks-by-the-President-to-a-Joint-Session-of-Congress-on-Health-Care/">speech</a> to Congress regarding health care. Their social media editor, <a href="http://twitter.com/NYT_JenPreston">Jennifer Preston</a>, <a href="http://twitter.com/NYT_JenPreston/status/3875946341">asked</a> followers to reply with their comments via Twitter.</p>
<p>So, I did! And, poof!  My <a href="http://twitter.com/NYT_JenPreston/status/3875946341">comments</a>, selected from a few highlighted tweets, appeared on the front page.</p>
<p style="text-align: center;"><a title="@mattreyes featured on @NYTimes by mattreyes, on Flickr" href="http://www.flickr.com/photos/mattreyes/3904855299/"><img class="aligncenter" src="http://farm3.static.flickr.com/2476/3904855299_31ffa9c56a.jpg" alt="@mattreyes featured on @NYTimes" width="500" height="336" /></a></p>
<p style="text-align: left;">I&#8217;m glad they are off to a <a href="http://twitter.com/NYT_JenPreston/status/3877093030">good start</a> with this sort of bottom-up integration, and more so with their new set of tools <a href="http://timespeople.nytimes.com/getstarted/twitter/">announced </a>yesterday.</p>
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		<title>Blogs every marketer should follow</title>
		<link>http://www.mattreyes.com/2009/05/26/blogs-every-marketer-should-follow/</link>
		<comments>http://www.mattreyes.com/2009/05/26/blogs-every-marketer-should-follow/#comments</comments>
		<pubDate>Wed, 27 May 2009 05:20:52 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[bottom-up media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.mattreyes.com/?p=292</guid>
		<description><![CDATA[If you&#8217;re new to this whole bottom-up approach to media &#38; marketing, you&#8217;re very behind the curve.  But, not to worry, there are plenty of ways to catch up. Below are my recommended blogs that every marketer should follow: Church of the Customer Jackie &#38; Ben, authors of Citizen Marketers &#38; Creating Customer Evangelists, also [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">If you&#8217;re new to this whole bottom-up approach to media &amp; marketing, you&#8217;re very behind the curve.  But, not to worry, there are plenty of ways to catch up.</p>
<p style="text-align: left;">Below are my recommended blogs that every marketer should follow:</p>
<p style="text-align: left;"><a href="http://churchofthecustomer.com">Church of the Customer</a></p>
<ul style="text-align: left;">
<li>Jackie &amp; Ben, authors of <a href="http://www.creatingcustomerevangelists.com/cm/">Citizen Marketers</a> &amp; <a href="http://www.creatingcustomerevangelists.com/cce/">Creating Customer Evangelists</a>, also founded the <a href="http://theswom.org">Society for Word of Mouth</a>.</li>
</ul>
<p style="text-align: left;"><a href="http://rushkoff.com/">Douglas Rushkoff</a></p>
<ul style="text-align: left;">
<li>Media theorist, <a href="http://www.pbs.org/wgbh/pages/frontline/shows/cool/rushkoff/coercion.html">documentary filmmaker</a>, and <a href="http://rushkoff.com/books/">author</a> of several books on bottom-up media and how to reclaim what was lost in the Dark Ages (power to the people).  His new book, <a href="http://lifeincorporated.net/">Life, Inc.</a>, will be released this summer.  His book, <a href="http://rushkoff.com/books/get-back-in-the-box/">Get Back in the Box</a>, changed my life.</li>
</ul>
<p style="text-align: left;"><a href="http://sethgodin.typepad.com/">Seth Godin</a></p>
<ul style="text-align: left;">
<li>Author and speaker who has called marketers liars and has asked people to join tribes and lead the way in markets.  This is truly daily inspiration.</li>
</ul>
<p style="text-align: left;"><a href="http://briansolis.com/">PR 2.0</a></p>
<ul style="text-align: left;">
<li>Brian Solís, founder of <a href="http://www.future-works.com/">FutureWorks</a>, a PR &amp; new media agency, is a thought leader in the new media &amp; technology realm.  He and <a href="http://jess3.com/">Jess3</a> created the <a href="http://theconversationprism.com/">Conversation Prism</a>, a beautiful graphic charting the social media space.</li>
</ul>
<p><center><a href="http://theconversationprism.com/"><img class="aligncenter" title="Conversation Prism" src="http://theconversationprism.com/1024/" alt="" width="435" height="325" /></a></p>
<p></center></p>
<p style="text-align: left;"><a href="http://blogs.forrester.com/groundswell/">Groundswell</a></p>
<ul style="text-align: left;">
<li>Charlene &amp; Josh, authors of the book with the same title, come to us from <a href="http://www.forrester.com/rb/research">Forrester Research</a>.  They pioneered a new era combining data, research models, and new media.</li>
</ul>
<p style="text-align: left;">There are many more, but these should give you a good start.  There&#8217;s much more to it than just tweeting, facebooking, and YouTubin&#8217;.  Standards exist.  Learn them and live them.</p>
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