Blogs every marketer should follow

If you’re new to this whole bottom-up approach to media & marketing, you’re very behind the curve.  But, not to worry, there are plenty of ways to catch up.

Below are my recommended blogs that every marketer should follow:

Church of the Customer

Douglas Rushkoff

Seth Godin

  • Author and speaker who has called marketers liars and has asked people to join tribes and lead the way in markets.  This is truly daily inspiration.

PR 2.0

  • Brian Solís, founder of FutureWorks, a PR & new media agency, is a thought leader in the new media & technology realm.  He and Jess3 created the Conversation Prism, a beautiful graphic charting the social media space.

Groundswell

  • Charlene & Josh, authors of the book with the same title, come to us from Forrester Research.  They pioneered a new era combining data, research models, and new media.

There are many more, but these should give you a good start.  There’s much more to it than just tweeting, facebooking, and YouTubin’.  Standards exist.  Learn them and live them.