Matt Reyes Washington, DC

Posts Tagged ‘innovation’

The way it was meant to be…

In Business, Change, Technology on 21 June 2009 tagged corporations, economics, false scarcity, innovation, journalism, media, Technology with no comments

What media and corporations do not seem to figure out is that this is the way it was meant to be.
True scarcity. To an economist, the actual economy.
Information was meant to be shared, aggregated, and deciphered amongst the masses. Never before has this happened so easily, so freely, so unfiltered.
To the media, embrace [...]

It’s the product, stupid!

In Business on 18 March 2009 tagged buzz sucks, customer loyalty, experts, innovation, Social Media, sustainability with 1 comment

This tweet (pardon the diction, but appreciate the sentiment) pretty much sums it up.
Reality check:  Products and services must realize that social media is just a tool for creating a connection with customers.  It is not the end-all, be-all.
My take:

Your innovative product or service is going to drive sales (and popularity), organically!  Social media just [...]